SINCE 2007 · SONGDO, INCHEON
Pluton Investment is an independent advisory firm in M&A, investment advisory and business consulting. Before pursuing a transaction, we establish whether it is structurally sound.
About us
A pluton is a body of igneous rock consolidated at depth, hardened over ages under sustained pressure.
Enterprise value forms on the same principle. It is not disclosed by a single set of accounts or by market sentiment; it is what remains once business structure, cash flow, governance and people have been compressed over years.
For that reason we do not open with a list of targets. We first establish where the company stands, whether this is the moment to transact, and what structure a transaction would require. Where a deal is unlikely to hold, we say so at the outset — in our view the most substantive advice an adviser can offer.
Since our establishment in 2007, a single team has carried each mandate from origination to completion: sell-side and buy-side advisory, capital raising and deal structuring, due diligence and negotiation, and post-completion integration.
Practice areas
We act for vendors and acquirers alike, covering origination, valuation, due diligence, negotiation and completion.
We determine together how much capital is required, when, and in what form, weighing dilution against repayment obligation on a consistent basis.
We distinguish what must be remedied before a transaction from what can be resolved without one, beginning with whatever is suppressing enterprise value.
Select a node to view each practice in detail.
Sector experience
We have accumulated advisory experience across the three sectors below. Value forms differently in each, so the same financial statements must be read on different terms.
Technical personnel, data and contractual arrangements account for the majority of enterprise value. How those unrecognised assets are valued and reflected in the agreement determines the outcome.
Permitting, long-term offtake terms and financing structure determine viability. Asset value and project finance conditions must be assessed on a common basis.
Pipeline stage and regulatory timelines determine enterprise value. The question is how stage-specific risk is reflected in price and in contractual terms.
Our process
What is established at each stage determines the leverage available at the next. Every stage begins with its completion criteria agreed in advance.
We begin by establishing why a transaction is required and what it must achieve. Reviewing industry structure and the likely universe of acquirers or investors, we form a preliminary view on feasibility and report it. No fee arises at this stage.
We compare share transfer, business transfer, demerger and merger on tax and execution grounds, establish the basis of valuation, and set the negotiable range in advance.
Working alongside accounting and law firms, we quantify each finding as an amount or a contractual term. Diligence is not an expression of distrust; it is how a defensible price is constructed.
Price is not the sole subject. Consideration structure, representations and warranties, indemnity caps, non-compete undertakings and employee arrangements are negotiated clause by clause and reflected in the agreement.
We see conditions precedent, payment and transfer of title through to completion. A transaction concludes not on signing but once the organisation, systems and customer relationships have stabilised.
How we work
We do not accept an engagement and then let it run. Where we judge execution improbable at screening, we say so, with our reasoning.
We do not represent vendor and acquirer in the same transaction. Any potential conflict is disclosed before engagement.
Those who present at pitch are those who sit at the negotiating table. Personnel are not substituted mid-mandate.
A non-disclosure agreement is executed from first contact, and target company information is reviewed and shared only within the agreed scope.
Company
| Legal name | Pluton Investment Co., Ltd. |
|---|---|
| Chief Executive | Lee Kwang-ho |
| Established | 24 July 2007 |
| Practice | M&A advisory · Investment advisory · Business consulting |
| Registered office | 1009–1010, Building E, Smart Valley, BRC Knowledge Industry Center, 30 Songdomirae-ro, Yeonsu-gu, Incheon, Republic of Korea |
| Telephone | 070-7465-6577 |
| Facsimile | 02-6280-8225 |
| plutoninv@gmail.com | |
| Business reg. no. | 123-86-11027 |
Contact
You need not have committed to a sale or an acquisition. The initial consultation is provided without charge, and nothing discussed leaves this office.
Enquiries
We revert within two business days. Submissions are seen solely by the responsible adviser and are not disclosed. If you are at an early stage, the company name may be left blank.
